SURVEY
SAYS…YOUR OPINION COUNTS!
Regional tourist
agency to poll area visitors in first ever interactive response to
measure traveler satisfaction
If you’re traveling throughout the
historic Blackstone River Valley from September 1 – October 31, you are
invited to voluntarily participate in an interactive survey being
conducted by the Blackstone Valley Tourism Council (BVTC).
“As part of our mission to
develop the Valley as a quality visitor destination, our agency is
conducting for the first time a comprehensive online visitor survey to
gauge how people feel about their travel destination experiences in
our area and what improvements can be made in visitor satisfaction,”
said BVTC President Dr. Robert D. Billington.
BVTC has commissioned Providence, RI
based BizGrader.com, an interactive public opinion survey company, to
conduct visitor input, research and analysis of what traveler concerns
are and how BVTC can effectively address those needs.
“Visitors can participate in
the survey two ways. Over the next two months, we will be handing out
business cards at various travel destinations that will direct people
to the BizGrader.com website to take the poll. Or, they can go
directly to the
website and fill out the information requested,” Dr. Billington
said.
To ensure the diversity and accuracy of
the survey responses, participants will be asked to submit an e-mail
address that will be kept confidential and not used for any other
research or marketing purpose.
As an added incentive, to get maximum
participation, those who take the opinion survey will be
automatically registered to win one $100 gift certificate that BVTC will
give away at random to one survey participant.
As part of BVTC’s effort to
continuously improve the visitor experience in Blackstone River Valley,
the BizGrader.com survey will ask participants information on how they
heard about the region, familiarity of the area as a travel destination,
travel habits while visiting the area, signage, visitor assistance,
heritage, cultural, recreational destinations and travel demographics
among other details.
Also, there is room on the interactive
survey for people to comment on what can be done in the region to better
improve the quality and service of the total visitor experience.
Visitors may participate in the
online survey at
www.BizGrader.com (enter code blackstone if you end up on their home
page).
Blackstone River Valley is recognized
as the actual birthplace of the American Industrial Revolution and noted
for its culture, history and recreational activities.
BVTC is the State of Rhode Island
regional designated tourism development organization representing the
communities of Burrillville, Central Falls, Cumberland, Glocester,
Lincoln, North Smithfield, Pawtucket, Smithfield, and Woonsocket.
In 2006, the United Nations World
Tourism Organization (UNWTO) awarded BVTC with the 2006 UNWTO Ulysses
Award for Innovation in Tourism Destination. The award, presented for
the first time, recognizes BVTC "for contributing to positive change
with regards to community values in Rhode Island over the past 20
years."
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